What Does a Fractional Chief Strategy Officer Actually Do?
A Fractional CSO is not a consultant who hands off a deck. Here's exactly what the work looks like inside your business on a Tuesday.
Let me save you the Google rabbit hole.
Insights
Frameworks, perspectives, and field notes from 1,200+ global engagements — on revenue, leadership, and the systems that make growth stick.
The strategies that produced your first million don't scale. Here's what's actually blocking growth — and how to fix the architecture.
Ask a founder what their growth strategy is and you'll almost always get a marketing plan. These are not the same thing — and confusing them is expensive.
The moment a founder steps back from revenue is often the moment growth stalls. Here's why — and what founder-led sales actually looks like at scale.
An exit-ready business is just a well-run business. Here's what that actually requires — and why it makes your company better right now, not just at a hypothetical future moment.
Strategic misalignment doesn't have drama. It just steadily bleeds the business of speed, margin, and momentum while everyone stays genuinely busy doing the wrong version of the right things.
AI amplifies whatever is already happening. If what's already happening is broken, you now have faster access to the results of that brokenness.
Twelve months is too long to plan in operational detail. Here's the 90-day framework that creates compounding momentum where annual plans produce drift.
You're showing up. The content is consistent. And the revenue doesn't reflect any of it. Here's the real diagnosis — and how to fix it in 60 days.
Hustle has a ceiling. It's not a character flaw — it's a physics problem. Here's what the shift to architecture actually requires, and the identity challenge nobody talks about.
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