Insights

Strategic thinking,
written down.

Frameworks, perspectives, and field notes from 1,200+ global engagements — on revenue, leadership, and the systems that make growth stick.

Revenue Strategy

Why Most 7-Figure Businesses Stall (And How to Break Through)

The strategies that produced your first million don't scale. Here's what's actually blocking growth — and how to fix the architecture.

January 28, 20268 min readRead
Go-To-Market

The Difference Between Strategy and Marketing (Most Founders Confuse This)

Ask a founder what their growth strategy is and you'll almost always get a marketing plan. These are not the same thing — and confusing them is expensive.

January 14, 20267 min readRead
Leadership

Sales as the CEO: Why Founders Must Lead Revenue

The moment a founder steps back from revenue is often the moment growth stalls. Here's why — and what founder-led sales actually looks like at scale.

December 18, 20258 min readRead
Revenue Strategy

How to Build an Exit-Ready Business (Even If You Never Sell)

An exit-ready business is just a well-run business. Here's what that actually requires — and why it makes your company better right now, not just at a hypothetical future moment.

December 2, 20257 min readRead
Leadership

The Hidden Cost of Misalignment in Leadership Teams

Strategic misalignment doesn't have drama. It just steadily bleeds the business of speed, margin, and momentum while everyone stays genuinely busy doing the wrong version of the right things.

November 19, 20257 min readRead
AI + Strategy

AI Can't Fix a Broken Business Model

AI amplifies whatever is already happening. If what's already happening is broken, you now have faster access to the results of that brokenness.

November 5, 20257 min readRead
Fractional Strategy

The 90-Day Momentum Framework for Scaling Companies

Twelve months is too long to plan in operational detail. Here's the 90-day framework that creates compounding momentum where annual plans produce drift.

October 22, 20258 min readRead
Go-To-Market

Why Your Brand Isn't Converting (Even If You're Visible)

You're showing up. The content is consistent. And the revenue doesn't reflect any of it. Here's the real diagnosis — and how to fix it in 60 days.

October 8, 20257 min readRead
Leadership

From Hustle to Architecture: The Shift Every Founder Must Make

Hustle has a ceiling. It's not a character flaw — it's a physics problem. Here's what the shift to architecture actually requires, and the identity challenge nobody talks about.

September 24, 20259 min readRead

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